SEO for home builders and contractors · Nationwide
Home builder SEO for the searches you should already own.
Buyers search your community names, your floor plan names, and the areas you build in. Most of those searches land on a portal listing instead of your site, and you pay for the same buyer twice. We build the pages that win those searches back, on the domain you own. From $65 a month, no contracts.
Gross margin calculator
What better visibility is worth, in closings.
Enter your own numbers. The math is shown at every step, and you can change any figure. Nothing is sent anywhere until you ask for the breakdown.
Step 3 · What better visibility is worth
$233,280
in additional annual gross margin
Step 4 · Against the program cost
The Platinum program is $325 a month, or $3,900 a year. That is
$1,354
per additional closing.
These are illustrative projections based on figures you entered. They are not a forecast or a guarantee.
Recommended from your numbers: Platinum at $325/mo
The structural problem
Your communities are ranking. Just not on your site.
NewHomeSource, Zillow, Realtor.com, BDX and Homes.com frequently outrank a builder for that builder's own community names, floor plan names, and new construction queries in the areas they build. The buyer finds your inventory on someone else's page, submits a form there, and you pay for that lead a second time.
It is the same structural problem car dealers have with the listing sites. The difference is that it is winnable. You own the entity being searched. The community exists because you built it, the plan name is yours, and search engines will rank the owner of a named thing first when the owner publishes a page worth ranking.
bellhaven ridge floor plans
- 01 newhomesource.com Bellhaven Ridge, 12 Floor Plans, Prices and Photos
- 02 zillow.com Bellhaven Ridge New Construction Homes for Sale
- 03 realtor.com Bellhaven Ridge Community Details
- 07 yourbuilder.com Communities (one page, all nine listed)
bellhaven ridge floor plans
- 01 yourbuilder.com Bellhaven Ridge, Plans, Pricing, Availability
- 02 yourbuilder.com The Aspen, Floor Plan at Bellhaven Ridge
- 03 newhomesource.com Bellhaven Ridge, 12 Floor Plans, Prices and Photos
- 04 zillow.com Bellhaven Ridge New Construction Homes for Sale
The work that closes the gap
- One page per community, not one page listing all of them.
- One page per floor plan name, with the plan as the entity.
- Area pages for the metros and school districts you actually build in.
- Authority pointed at those pages, every link delivered as a live URL.
Positions shown are an illustration of the pattern, not measured data from any client account.
What we do
Five services. One account manager.
Every program is month to month. Every link is delivered with a live, clickable URL, and the assets stay yours whether you renew or not. The five step method is the same for a custom builder with one model home and a production builder with nine active communities: market review, keyword analysis, on page checks, authority build, then report and refine.
- 01 Home builder SEO Community pages, plan pages and area pages on your own domain, built to outrank the portal listing for the assets you own.
- 02 Construction SEO For residential and light commercial construction firms selling projects rather than inventory homes.
- 03 Contractor SEO General contractors and design-build firms competing against aggregators and directories.
- 04 Local SEO Map pack, service area structure and the location signals that decide who gets the call.
- 05 Content writing Written by LavishContent, posted directly to your site with author level access. From $26 a month.
Who we work with
Seven kinds of company, seven different search problems.
A production builder needs community and plan pages at volume. A custom builder needs to be found by people who have not chosen a builder yet. The program is sized to the problem, not to the company.
- 01
Custom home builders
Long research cycles and no inventory to list. Found through plans, cost questions and the areas you take work in.
Custom builders - 02
Production and tract builders
The most portal exposure of any segment. Community and plan names are branded search you should own outright.
Production builders - 03
Luxury home builders
Low volume, high value, and a buyer who reads everything. Depth per page matters more than keyword count.
Luxury builders - 04
Remodelers and renovation
Project type plus area. Kitchen, whole home, addition, each with its own page and its own intent.
Remodelers - 05
Design-build firms
You rank for design intent and construction intent at once, which widens the keyword set considerably.
Design-build - 06
Multifamily and commercial
Smaller volume, longer cycle, more technical language. Content carries more weight than links here.
Multifamily - 07
General contractors
Residential and light commercial work, competing with directories that rank for the work you do.
General contractors
How reporting works
Every link arrives as a URL you can click.
Most link reports are a count. Ours is a list. You get the live page, the domain authority at the time of placement, the anchor, and the date. Open any row and read the article. The placements stay yours permanently, so if you leave, the work you paid for does not come down.
Illustrative structure. Domains and dates shown are not client placements.
A live URL for every link
Not a count, not a screenshot, not a domain list. The page, the anchor, the authority figure at placement, the date.
You own the assets permanently
Guest posts and Web 2.0 properties stay live and stay yours. Cancel and the work you already paid for remains.
Month to month, setup waived
No contract, no minimum term, no setup fee. A dedicated account manager on every plan including Basic at $65.
No ranking guarantees
We will not promise positions, home sales or lead volume. Anyone who does is guessing on your budget.
Visibility compounds. Ad spend stops the day you stop paying for it.
Program builder · pricing
Build the program. See the total.
Five SEO tiers, twelve content plans, and a website if you need one. Every tier is month to month with the setup fee waived and a dedicated account manager. Choose monthly or a one-time order on any tier.
- Domains
- 1
- Keywords
- 5
- Guest posts
- 5
- Web 2.0s
- 5
- Amplification
- 1,500
- Turnaround
- 8-10 days
- Domains
- 1
- Keywords
- 10
- Guest posts
- 10
- Web 2.0s
- 10
- Amplification
- 3,000
- Turnaround
- 10-12 days
- Domains
- 1
- Keywords
- 20
- Guest posts
- 20
- Web 2.0s
- 20
- Amplification
- 5,000
- Turnaround
- 12-14 days
- Domains
- 2
- Keywords
- 40
- Guest posts
- 30
- Web 2.0s
- 30
- Amplification
- 10,000
- Turnaround
- 14-16 days
- Domains
- 4
- Keywords
- 100
- Guest posts
- 50
- Web 2.0s
- 50
- Amplification
- 20,000
- Turnaround
- 16-18 days
Keyword research, SEO writing, posting directly to your site with author level access, a featured image, revisions until approved, and full ownership of the content.
Review acquisition and response, offered through the parent agency. Pricing is quoted directly and is not published here.
Ultra SEO Solutions →Your program
Month to month. Cancel anytime. Nothing is charged until you confirm on the order page.
Published results
Results published by the parent agency.
These are Ultra SEO Solutions case studies, published on the parent site and linked in full. The roofing result is the closest published work to this audience, and it is a roofing contractor rather than a home builder. We are not presenting any of these as home building results.
- Case study
600% spike in high-value roofing leads
Roofing contractor, not a home builder. Closest published result to this audience.
Read on parent site → - Case study
900% lead growth
Window tinting, California.
Read on parent site → - Case study
500% increase in case inquiries
Personal injury law firm.
Read on parent site → - Case study
1200% surge in qualified leads
B2B SaaS.
Read on parent site → - Case study
50x traffic growth
Fruit delivery service, Singapore.
Read on parent site →
Named testimonials, published
Names and sources only. Quotation text is not written here and is not reproduced until it is pulled verbatim from the published source.
Press mentions
- Nasdaq
- Yahoo Finance
- Business Insider
- Associated Press
- MarketWatch
Recognition
- DesignRush top SEO company
- Top 5 SEO agencies worldwide
- SEMrush Agency Partner
- Warrior Forum top SEO agency
- HubSpot certified
Modeled scenario, not a client
What this looks like for a builder closing 30 homes a year across two communities
Two community pages, nine plan pages, four area pages. Forty keywords under Platinum. At an 18% margin on a $450,000 average sale price, three additional closings a year is $243,000 in gross margin against $3,900 in program cost.
Illustrative scenario using published prices and a conservative lift. Not a client result, not a forecast and not a guarantee.
Guides
Five guides. Nothing gated.
- 01 Owning your community names The portal problem in full, and the page structure that fixes it.
- 02 Construction marketing plan A plan built around the spring selling season instead of the calendar year.
- 03 Construction marketing strategy Where search fits next to realtor referral, signage and parade of homes.
- 04 Home builder marketing ideas Twenty three that work, ranked by what they cost you in time.
- 05 What home builder SEO costs Real prices, what changes at each tier, and when to spend more.
Questions
Answered plainly.
How long before we see movement?
Most of our builder programs show keyword movement inside 60 to 90 days, with meaningful traffic change between months four and six. Community and plan name pages often move faster than competitive metro terms because you own the entity being searched. We will not promise a position or a date.
We are locked into a builder platform. Does that matter?
Less than you would think. Many builders run on BDX, Builder Designs, Group Two or a similar vendor with limited template control and syndicated inventory. Content, internal linking, page structure and authority all still move regardless of who owns the CMS. We will tell you which items your platform blocks before you buy anything.
Which plan should a builder actually pick?
Platinum or Titanium in most cases. A builder targeting several communities, a set of floor plan names and a metro area needs more than the 20 keywords Golden covers. If you run one community and one service area, Golden is honest. The calculator sizes it from your own numbers.
Do you guarantee rankings?
No. We do not guarantee rankings, home sales or lead volume, and we will not sign a document that says we do. What we do guarantee is that every link is delivered with a live, clickable URL and that the assets remain yours permanently.
Is there a contract?
No. Every program is month to month and can be canceled anytime. The setup fee is waived on all five plans, and each plan includes a dedicated account manager. Programs are also available as a one-time order if you would rather not subscribe.
Do you work with subcontractors and trades?
A home builder SEO company that also serves every other trade is usually averaging its research across all of them. We reference trades throughout our work with builders, but this site serves home builders, residential construction firms and general contractors. Specialist trade contractors are served by other sites in the same network, and we will point you to the right one rather than sell you the wrong program.
Start
Find out what you are losing to the portals.
A free analysis takes five questions. We look at your communities, your plan names and the areas you build in, then tell you which of those searches you already own and which ones a portal owns instead. No call required to get it.
Month to month · No contracts · Setup fee waived · Dedicated account manager · No ranking guarantees